Tudor Watch Co: Heritage and Innovation in Swiss Watchmaking

Tudor Watch Co is a prestigious Swiss watch brand, founded by Hans Wilsdorf, the creator of Rolex, with its origins dating back to 1926. The brand was designed to offer a high-quality yet more affordable alternative to Rolex, combining reliability with accessibility in the luxury watch market.
Key Highlights

Founding and Early Years

The Tudor trademark was first registered in February 1926 by a watch dealer named Veuve de Philippe Hüther on behalf of Hans Wilsdorf, founder of Rolex.

Wilsdorf conceived Tudor as a brand that would provide watches of dependable quality at a more modest price than Rolex.

Officially, the company Montres Tudor SA was established in 1946 to develop and market Tudor watches as a distinct entity while retaining Rolex’s guarantee of quality and aesthetics